When buying an off-plan property, the developer’s track record is one of the most important factors to consider. Arada has established itself as a major master developer in the UAE, with a growing portfolio of residential communities across Sharjah and Dubai. Founded in 2017, the company has delivered thousands of homes and continues to expand its presence internationally.

A Proven Track Record in Sharjah

Arada’s success in Sharjah includes major master-planned communities such as Aljada and Masaar. The original Masaar community has already seen more than 1,500 homes delivered, demonstrating Arada’s ability to move its large-scale projects from plans to completed communities.

This delivery experience is particularly relevant for buyers considering Masaar 3, as the project builds on the concept and experience gained from the earlier Masaar communities.

Strong Buyer Demand for Masaar

The Masaar brand has attracted significant demand. Masaar 2 reportedly sold out within just three hours of launch, while the first two phases of Masaar 3 sold out within hours, with 1,051 homes valued at AED 3.6 billion purchased by buyers.

Such demand reflects the appeal of Masaar’s combination of forested surroundings, family-oriented amenities, smart-home features and gated community living.

Why This Matters for Masaar 3 Buyers

Masaar 3 is Arada’s latest and largest Masaar master plan, featuring 4,000 villas and townhouses across eight gated neighbourhoods. The community includes more than 100,000 trees, landscaped areas, cycling and jogging tracks, wellness facilities and a central lagoon.

For buyers, choosing a developer with an established delivery record can provide greater confidence when purchasing off-plan.

A Developer Built for Long-Term Growth

Arada’s growth has been substantial. In 2025, the developer reported AED17.3 billion in UAE property sales, with more than 5,000 homes sold during the year.

For prospective Masaar 3 buyers, Arada’s track record, previous Masaar deliveries and continued investment in large-scale communities make the developer an important part of the project’s overall investment story.

When considering Masaar 3, you are not only investing in a home—you are also investing with a developer that has already established a strong presence in the UAE property market.